Showing posts with label brainstorming. Show all posts
Showing posts with label brainstorming. Show all posts

Thursday, April 21, 2016

Overcoming Writer’s Block At Work

We’ve all had the experience of sitting down to pen a new article, marketing e-mail, or blog post, and struggling to get the words out. Even professional authors find that writing can be either simple and straightforward or slow and cumbersome. The first sentence is often the hardest.

A bout of writer’s block is frustrating regardless of the circumstances. But it’s especially annoying when you’re at work, time is of the essence, and you have a lot of other assignments to complete.

If you find that the writing process is challenging or stalled completely, try the following tactics to get yourself back on track.

Make a list of essential items you plan to mention in the piece

This will help to guide and constrain your train of thought. You can also use the items on the list as “seeds” for your paragraphs—start from each individual point, then elaborate upon it in full sentences.

Begin at the end

In writing, as in many other endeavours, it sometimes helps to reorient yourself, or approach the problem from a different angle, when you find yourself stuck. To defeat what I call the first-sentence blues, try starting your written composition at the end—with the last sentence or paragraph. Rather than obsessing about how you want to lead off, think about how you plan to wrap up.

Alternatively, you can simply pretend the first sentence doesn’t exist, write the rest of the article without it, and then add a “first” sentence once 99 percent of the task is already complete.

If time permits, step away and engage yourself in something else

Your writer’s block may be partly attributable to a mental block, which you can remedy by either stimulating your creativity and problem-solving skills, working on a different task for a while, immersing yourself in fresh air, and/or improving circulation of blood and oxygen to your brain.

If you have time for a break, devote a few minutes to a pleasurable activity—like reading, ping-pong, a full-body stretch, or a walk around the neighbourhood. Ideas may occur to you more readily upon your return.

Freewrite

This is exactly what it sounds like: just jot down whatever pops into your head.

Freewriting offers numerous advantages: it helps you structure sentences and express yourself in imaginative ways, enables you to purge distracting or tangential thoughts, and temporarily quiets your inner critic. It can also help you develop a feel for and ease with writing, and furnish ideas that can inspire future articles and posts.

Change your environment

Creativity is among the most complex and mysterious of all human attributes, and surroundings that are conducive to exceptional creativity for some writers are like intellectual deserts for others. For example, at a busy coffee shop, you may be stimulated by the ambient noise, or distracted by conversations at neghbouring tables, order-taking, and the grinding, whistling, and gurgling sounds continually emitted by the machines.

Sometimes our subconscious is acutely aware of barriers to creativity in a particular environment, even when our conscious mind is not. If you find yourself unable to get writing done in one place, try moving somewhere else.

If you don’t need the internet right now, disconnect

The internet is the most powerful informational resource that human beings have ever created, but also arguably the greatest single purveyor of distractions—e-mails, social media, news headlines, celebrity gossip, funny videos of animals doing zany things, to name just a few. This is why Zadie Smith and many other wordsmiths advocate writing on a computer that is disconnected from the internet.

Wednesday, September 26, 2012

What Is The Biggest Threat To Your Creativity?


 
The biggest threat to your creativity could be staring you right in the face. The mere fact that you might be researching this topic means you’re stuck! It might be that the creative block hindering your productivity could come down to your attitude. If you consider the very act of “being creative” as a chore or something you dread, then you’re setting up a pattern of self-defeat before you even begin. That’s not being productive or creative. Here are some other things to consider that will help spark your creative flow:

Change Your Perspective

Try sitting in your guest chair for an hour while doing your work. Swap out the photos or art work hanging on your wall. Sometimes changing perspective can be enough to spark a creative idea. Even the smallest change can make a difference. If you have the chance to grab your laptop and head outdoors to the nearest java joint, go for it. There’s no telling what you might run into or meet up with that could help you rethink a problem and come up with a creative solution.

Change Your Chair

If you’re spending eight hours in an uncomfortable chair it’s no wonder you can’t be creative. Constantly adjusting your posture to find the perfect position is a distraction. That distraction can set off a chain reaction. If your chair is uncomfortable then it’s too hot or too cold in the office. Your shoes are too tight. You don’t like what you’re wearing. It goes on and on. Stop those kinds of distractions in their track and start by being comfortable in your chair. By the same token, don’t always sit in the same chair during conference room meetings. Mix it up and see what happens.

Change Your Office Space

There might be an unused area in your office that would make a great “think tank.” Bring in a couple of comfy sofas and chairs and let this be a break space that gives you and your coworkers a chance to get out and move around. This could also be a great place to share idea and get feedback.

Take a Break

We’re not talking about going for a cup of coffee or slice of birthday cake. Instead, think of ways to take an inspiration break. Is there a piece of music that always puts you in a good frame of mind? Is there a favorite writer who always gets you thinking? Load up some quotes or your favorite book in your iPad. Then schedule time to put your work aside and look from inspiration from those sources.

Write Everything Down

The only bad idea is no idea. You sometimes have to get through the dozen clunkers before finding that gem. That’s why when you’re brainstorming you should write everything down. Doesn’t matter if it’s a pad, a dry erase board or even a digital recorder - get it on record for future consideration.

Tuesday, July 24, 2012

How To Find Your Next Great Business Idea

One of the biggest struggles that potential entrepreneurs face is trying to understand what kind of business that they should start. For many, the process in finding an idea can be long and challenging, even harder than writing a business plan! Deciding on what opportunity to pursue is dependent on variables such as:

·     If there is a “pain” that you can solve and if people are willing to pay for the solution;

·         How much money you have;

·         Whether you want to sell products or be a service-oriented business;

·         Whether you want to build a lifestyle small business or a million-dollar conglomerate.

 Here are some tips for a fast and successful search in identifying different business opportunities.

Find a solution

By keeping your eyes (and ears!) open, you will stumble upon opportunities to solve problems that may lead you to the perfect idea. Ask yourself - what pains or frustrations do people experience in their daily lives? Are there any challenges that people are complaining about? If there are, work on finding the solution as every problem is an opportunity for you to solve.

Carry a small notebook with you and note down anything you hear or see in regards to people’s frustrations. When you have filled out a page or two, try to find a solution to them. Are there companies that are solving those needs well? If not, how can you do it? What would be the ideal situation in solving that problem? And finally, can it be profitable?

Remember, if the “pain” is perceived as big and causes a lot of time and money to be wasted, people are willing to pay more to get it solved quickly.

Use your passion and knowledge

Another area you can draw ideas from is within yourself. What are your strengths, skills, knowledge and experience that you have which can be of benefit to others? What are the things that you naturally share with your friends that they turn to you for? Is there a challenge that you’ve successfully overcome?

Take for example, if you’ve successfully lost weight using natural methods after trying different kinds of therapies and diets, do you think millions of people would benefit from your experience? Of course! We often take what we know for granted and don’t realize how valuable our knowledge can be if shared with others. Don’t forget there are so many people you can help with your knowledge.

Set yourself apart! How can you do things differently?

There has always been a misconception that to be an entrepreneur, you must start a business that is very innovative and not found elsewhere. Business ideas need not to be very different or entirely unique to be successful. Innovation in a new business can be creating a new technique, process or even a brand.  You can target a new market or try a new marketing channel that may give you an edge over your competitors.

Analyze various companies that are in your chosen industry. Do their brands look and feel the same? Take a look at how good they are at delivering value to their customers and see if you can provide it more efficiently or better. 

Take advantage of changing trends

Pay attention to any changes that you notice in your industry or target markets and try to spot trends you can turn into new businesses. The first companies to identify an emerging trend and execute quickly often become the market leader in their industry.    

A great example is Facebook. Although they weren’t the first on the market, they were innovative and took advantage of trends to make it easy for people to communicate with each other. Facebook grew from a small site in Harvard to being the most visited website after Google. Because of Facebook, social media has become a game changer for a lot of companies and startups have sprouted that specifically target the new industry. By keeping your finger on the pulse of your target market, you will be able to foresee trends and take advantage of them long before they appear.

Regardless of what your goals are for your business, keep in mind that even if you have a million-dollar idea, it means nothing without proper execution. Create a business plan and test your idea to see how it stands in the market.  So, go discover lucrative business idea and start working on it – it’s a package and shouldn’t be sold separately.

Tuesday, April 24, 2012

Tips on How to Generate a Great Business Idea


There are some that say that business ideas are a dime a dozen. The real challenge is finding a business idea which can translate into success and profit. Even a professional think tank whose sole mission is to create great ideas don't always hit them out of the park every time. Coming up with a great business idea is really a matter of trial and error. The most powerful lesson you can learn could be from your failures. The following are some helpful hints that can allow you to develop a proactive approach towards generating great business ideas.

·         Listen hard: A lot of the great business ideas come from a source that is available to everyone and that is listening to what other people have to say. This doesn't necessarily mean conducting surveys asking the question, "What's the one thing you need that would make your life better?" Instead it could mean just being aware of the people around you are saying. Take the occasional ride on the subway or bus and listen in on conversations between workers. Take lunch outdoors by yourself surrounded by an other workers to hear what they have to say. Is this eavesdropping? Of course it is but as long as you're in a public place you’re not breaking any laws by listening in on a conversation that someone is having right next to you.


·         Write it Down: There’s no telling where or when that next great idea might come from. You could be woken up in the middle the night with inspiration or find it sitting in a traffic jam. The important thing is not to let that idea escape. If you don't have access to a notepad and pen there are plenty of cell phone apps which allow you to dictate a random thought. At the end of the day or week go over your notes or record of memos and see if there's anything worth developing.


·         Walk Away: During the brainstorming process you could be put yourself under some self imposed pressure. If you say, "I have to come up with a great idea by five o'clock today", there's a very good chance you won't come up with any idea! If thinking about a project has you hitting the proverbial brick wall then get up from your chair and go for a walk. Take a shower. Go shopping. Do anything that will give your brain a rest and allow other sensory inputs to flow in. Once you clear out the stress you could discover that you're now free to create.


·         Don't Hesitate to "Borrow": The famous writer Tolstoy once said that every story idea is either a stranger that comes to town or a man embarking on a journey. If that is true, then every storyteller has essentially borrowed from every other storyteller; it's just a matter of putting your own spin on a variation of a theme. That same principle can be applied to generating a great business idea. Check out what the competition is up to. Maybe you could be doing the same thing only better. This kind of research could also inspire you to go off into an entirely different direction. Great business ideas don't happen in a vacuum.