Clean Technology - The New Bubble?

When it comes to investment "bubbles" we've recently experienced two major "popping" incidents. The first was back in the late Nineties with the technology bubble popping leaving a wreck of literally hundreds of online startup businesses.

The second was the housing bubble from the early 2000s. We're still feeling the impact of that bubble bursting.

Now there is a worry that clean technology will be the new fragile bubble. However, there are indications that would point in the direction of longer lasting investment opportunities with clean technology businesses.

Here's why:

Clean technologies get paid first.

Unlike the internet companies who were offering free services, most clean technology companies like those making and installing solar panels are paid up front for their services. In other words, nobody is giving away a solar energy system for free in the hope you'll buy another one. The potential drawback is that for these businesses to succeed they will require a serious investment from the consumer. This brings up the need for a strong marketing campaign to make sure the consumer understands all the money-saving benefits of clean technologies down the road.

It's good for the planet.

At the heart of any green technology is the desire to make the world we live in a better place. By reducing our dependency on fossil fuel burning forms of energy we can make important strides in protecting our fragile eco-system. That approach holds a lot of appeal for many folks. We might not need to buy a luxury item from some online web store but we should all be interesting in preserving the environment. This makes clean technology more of a "calling" as opposed to a "fun fad" and that is going to increase its longevity as a business.

Government support.

For the most part, governments have stayed out of online businesses. It also seems that any government involvement in the real estate industry has had dubious effects. However, with clean technology the government can play a vital role in terms of offering support. Not only have they been providing loan guarantees to clean technology business but there have also been tax credit incentives to spurn consumers into investing. The partnership between the government and clean technology appears to be in for the long haul.

Slow and steady growth.

Unlike the internet and housing bubbles, nobody is going to become an instant millionaire in the clean technology industry. That doesn't mean you can't find success but the approach is one of slow and steady growth. That removes a sense of urgency in investors looking for overnight returns. Smart investors understand the nature of the clean technology business model and will make the appropriate decisions towards infusing those industries with the needed capital. 

Government Financing Programs for Canadian Environmental Businesses

“Going green” is not just for residents who recycle. Many companies are taking proactive steps to develop and implement environmentally friendly business practices. The Canadian Government is fostering this atmosphere by providing numerous resources to not only help a business go green but to provide limited financing for entrepreneurs who are getting into the environmental business.

The go-to site for any small business should be the Canada Business Network. There is a wide range of government-backed loan guarantee agencies designed to help a small business that might be having difficulty securing a loan from other creditors. Among the agencies are:

Canada Small Business Financing Program: This is a program that can help a business owner secure up to $500,000 from an accredited lending institution by offering a loan guarantee. These loans are meant for direct improvements to a business such as purchasing equipment or property for the company. For these loans a small business is defined as any company making less than $5 million a year.

Eco-Financing: This program applies to businesses operating in Quebec who are associated with the environmental industry such as acquiring carbon credits, research and development for greenhouse gas reduction or acquiring offset credits.

Export Guarantee Program: If your business will be involved in export related activities or foreign investments then you could find a benefit of a loan guarantee from this agency.

Canadian Agricultural Loans Act Program: This is a loan guaranteed program that assists farming businesses in securing credit. It applies to start-up farmers or for a farmer taking over an existing business with a maximum loan guarantee of up to $500,000 that can be applied towards land purchase and construction.

There are also many funding and incentive programs being offered to Canadian businesses who adopt “green” technologies or practices. These include rebates for installing solar energy panels, and helping agriculture business produce their own renewable energy sources.

Additional resources offered by the Canadian Business Network are for environmental technology verification. This allows businesses to get any environmental system they are using to be certified. That will help the business secure those loans which are geared towards eco-friendly businesses. In other words, you might have to prove you’re eco-friendly before getting the loan.

The Energy Management Information Systems Planning Manual helps business owners audit their company’s use of energy. Armed with this information, a business owner can make adjustments in their energy use that could save them money in power costs.

The FleetSmart program offers incentives and resources for companies who want to switch their transportation fleets over to more fuel efficient models. In some cases, companies are making a complete switch to electric cars with the help of these incentive programs.

Bottom line: whether you want to make your business more eco-friendly or want to start an environmental related business from the ground up, the government of Canada is a terrific place to start.

What Government Funding Can I Get for my Business?

If you are like most Canadians in business, you've probably wondered if you can ever get something back from the government, after you've paid all those taxes over the years. It seems only fair.

The best situation is discovering that you are eligible for a government grant or contribution. Grants do not need to be repaid and contributions are only repaid in certain cases. The problem is that these are few and far between. Generally, grants are available for specific programs and have very specific criteria. For the most part, grants usually are provided for specific industry sectors or for certain demographic groups.

On the other hand, there may be other government options that are applicable to your business. For example, you may be eligible for a government loan guarantee. This would enable you to get a loan that you might otherwise not receive approval for. With the government behind you, the bank will be far more willing to talk with you.

If you hire employees that have certain characteristics, you may be entitled to wage subsidies to help offset their salaries. Check with your tax advisor who is currently on the subsidy list and whether your business can benefit from these employees.

If your business makes certain investments, you may be entitled to a tax credit or refund. Check the current information with the relevant tax authorities.

If your business does not qualify for a commercial loan, you may be entitled to a loan from various government departments. Also, these government offices sometimes offer loans to businesses at lower rates than commercial lending institutions. A little research may save you some money.

In general, before assuming that your neighbourhood bank is the only lending option that you have, check what's available from the government. You may be pleasantly surprised.

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